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April 15th, 2014 - 7:30 am § in BOSTON

Re-Post: Thoughts From The Boston Marathon Tragedy

**I wrote this post on the evening of April 15, 2013. It only seems fitting that I re-post today on the one-year anniversary of the Boston Marathon Tragedy. Join me today in taking some time to pause and reflect on the Boston Marathon tragedy and all those affected.**

As someone who has lived in the Boston-area and blogged about Boston for many years, my heart goes out to everyone impacted by today’s tragedy. I am incredibly sad to see the Boston Marathon and my beloved city subject to such a horrific incident. While I have no doubt that Boston will come back stronger than ever, our city and Marathon will still be forever changed.

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March 20th, 2014 - 7:13 pm § in SOCIAL MEDIA

Social Media: A PSA From The Dublin Airport

For my weekly Social Image of the Week column on Convince&Convert, I’m covering the Dublin Airport’s PSA campaign to ensure the country’s beloved holiday was being referred to correctly. For more information on how this campaign reached more than one million people on Facebook alon[...]


February 27th, 2014 - 9:27 pm § in SOCIAL MEDIA

Social Media: Glad’s #TrashCrashers Campaign

For my weekly Social Image of the Week column on Convince&Convert, I’m covering Glad’s #TrashCrashers campaign, which leverages visual storytelling, influencer partnerships and events in an effort to make people view cleaning up in a fun new way. For more information, plus tips on wa[...]


February 20th, 2014 - 7:00 am § in SOCIAL MEDIA

Social Media: Coca-Cola’s #CokeGames Video Contest

For my weekly Social Image of the Week column on Convince&Convert, I’m covering the clever #CokeGames video contest Coca-Cola is hosting inspired by everyday moments of Olympic greatness that can be captured at home – all starring a Coke, of course. For more information on the video [...]


February 15th, 2014 - 7:38 pm § in ENTERTAINING

Adventures in Floral Arranging (part one)

To me, fresh flowers are small yet wonderful luxury. A small goal of mine this year is to get better at arranging fresh flowers. As it’s something that does not come naturally to me, I decided to start with something simple. I picked up these hydrangea blooms at Trader Joe’s for about si[...]


February 13th, 2014 - 8:32 pm § in SOCIAL MEDIA

Social Media: Three Companies Scoring Social Media Gold in Sochi

For my weekly Social Image of the Week column on Convince&Convert, I’m covering three examples of companies scoring social media gold in Sochi. From Molson’s beer fridge that can be unlocked with a Canadian passport, to Airbnb’s #SochiProblems real-time marketing win and Americ[...]


February 10th, 2014 - 8:50 pm § in BOSTON, NIGHTLIFE

On The Town: Drinks at Clio

I’ll let you in on a little secret – Clio has some of the best bartenders in the city. Ok, so perhaps that’s not so much a secret as it is the truth. Clio is one of my go-to’s when I want to catch up with a good friend during the week (weekends tend to […][...]