Social Media: Three Companies Scoring Social Media Gold in Sochi

For my weekly Social Image of the Week column on Convince&Convert, I’m covering three examples of companies scoring social media gold in Sochi. From Molson’s beer fridge that can be unlocked with a Canadian passport, to Airbnb’s #SochiProblems real-time marketing win and American Apparel’s support of Principle 6, please click here to read the post.

To see more of my past Social Image of the Week columns on Convince&Convert, click here.