When I was invited to speak at Social Media Marketing World in San Diego, my thoughts centered around the fabulous event, amazing speakers and oh, a touch of warm weather (it’s been a pretty brutal winter in Boston, hasn’t it?). What I didn’t expect was how enamored I would be with the area – especially La Jolla. From hikes along the beach, to delicious al fresco meals and a few sunsets to remember, I have a good feeling that I’ll be back.
Monthly Archives
March 2014
For my weekly Social Image of the Week column on Convince&Convert, I’m covering the Dublin Airport’s PSA campaign to ensure the country’s beloved holiday was being referred to correctly. For more information on how this campaign reached more than one million people on Facebook alone, please click here to read the post.
Photo taken in the PayPal Lounge at SXSW by Kris Krüg
Once again, SXSW was a whirlwind – in a good way. This year was different for me because I was there for a very special reason: promoting the launch of our new book, The Power of Visual Storytelling! Yes, that’s correct – I co-wrote a book! When publishing a book, it seems par for the course to do a fabulous book launch event. We ended up receiving three amazing “launch event” opportunities to sign and give away our book at SXSW among our community of industry friends and influencers. As the photos below will show, we had an incredible time. How can it not be an incredible time when Ekaterina and I are together? 🙂